878: Know What You Want With Vidhya Srinivasan


Vidhya Srinivasan a Chief Product and Marketing Officer. She leads the global marketing organization across corporate, brand, product, client, partner and field marketing. She brings a successful track record of digital disruption, repositioning of companies and creating categories for relevance and growth. Most recently, she served as Blue Yonder’s Senior Vice President of Marketing where she was responsible for brand, product and industry marketing, GTM strategy and enablement. Vidhya played a critical role in elevating the company’s brand and valuation. Prior to Blue Yonder, she was a marketing leader with some of the world’s most notable organizations including ServiceNow, BMC, Cisco and Oracle. Vidhya is also a board member at FirstBoard.io®.
Vidhya shares the lessons she has learn to be able to build her own confidence by knowing what she wants and going after it regardless of her circumstances.  She is also part of the USPAACC WISE, a program intended for AAPI Women that would strategically address core issues and create lasting impact in their professional and personal lives, thus empowering and uplifting them in creating and choosing their own personal choices.

Cultural Background

Vidhya is of Indian descent.

Favorite Self Confidence Quote

Don’t waste your energy trying to change opinions.  Do your thing, and don’t care if they like it.

Don’t waste your energy trying to change opinions.  Do your thing, and don’t care if they like it.

Definition of Self Confidence

Self-confidence is being certain about who you are, what you stand for and what you can do.

Her Life Before the Discovery of Self Confidence

Growing up in an Indian household, every decision that Vidhya made was questioned especially since she was the oldest child in the household.

The “AHA” Moment

Vidhya realize that it was okay to be wrong and fail when you are going after what you what.  She also learn to stop over analyzing and just take action.

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Her Life After the Discovery of Self Confidence

Vidhya has grown stronger as a person.

The One Self Confidence Tip For the Listener

Know what you want and go get it.

Interview Links

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