Lorrie Morgan-Ferrero founded Red Hot Copy in 1999 an effort to work anywhere, raise her family, and still make a good 
living. Her background in journalism and acting prepared her for the creative nature of copywriting. From the moment she discovered the genre, Lorrie was drawn to the edgy, conversational language, the winding persuasive arguments, and weaving psychology throughout the copy.
In order for Lorrie to make things happen for her, she realized that it was upto her to create the life that she desired. She knew it was her life to live and not dictated by anyone else. Find out how Lorrie is able to create her life by design and how you can apply it in your own life.
Bio
Lorrie Morgan Ferrero is a successful copywriter and the founder of the Red Hot Copy
Cultural Background
Lorrie is mainly of Scottish descent with some Irish, French and American Indian mixed in.
Favorite Self Confidence Quote
If it’s not hell yes, it’s hell no!
Definition of Self Confidence
Feeling at ease and not worrying about others.
Her Life Before the Discovery of Self Confidence
Lorrie was confident at an early age since she moved 16 different times before high school which helped her learn to make friends quickly. Lorrie was not too popular in high school but she was liked by many. She decided to study how popular act and do while putting her own spin.
The “AHA” Moment
Lorrie realized that she wanted to work from home and decided to leave corporate America to pursue her entrepreneurial journey.
Her Life After the Discovery of Self Confidence
Lorrie is known as an A-lister copywriter and she is blessed to working with many greats in her industry. She has the ability to talk to anybody whether it’s at a cocktail party or at the grocery store.
The One Self Confidence Tip For the Listener
Don’t be so hard on yourself. Everyone else is also feeling fear just like you.
Interview Links
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